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Louise Marie

Louise Marie shares a passion for creative writing, and enjoys being detail-oriented in her work. Working as an SEO specialist and copy editor has increased her ability to meet new challenges with an open mind. A degree in Industrial Technology (Major in Computer Technology) also made Louise “tech savvy,” and she prides herself on her ability to recognize the latest trends and technologies in the digital industry. She hopes to someday visit many of the best dessert places across the globe. She’s also a proud “parent” to six beautiful cats.

COVID-19 Facts to Help Set You Straight

By now, everyone is feeling the COVID-19 pandemic, and as the situation evolves, new information comes out that can help you protect yourself. But with all the information swirling around, it can be difficult to separate fact from myth. It’s important to arm yourself with the right information to make it easier to protect yourself and your family until things get better. Here are a few facts about the virus that can give you some extra protection and help you stay safe.

Disposable Masks Don’t Work the Way You Think

We know the virus is spread from infected body fluids (usually discharge from infected coughs and sneezes), so some people take the precaution of wearing disposable face masks to filter germs as they breathe. However, face masks don’t work that way; they really work by keeping your droplets from spilling out and releasing germs, not by keeping them out of your respiratory system. Ideally, most people should stop buying masks and save them for people who need them most (i.e. healthcare workers taking care of patients).

Younger Patients Are Also at Risk

In a pandemic, it’s usually the elderly or those with preexisting health conditions considered to be most at risk. That is true (those demographics will be hit hardest if they get sick), but people of any age can contract coronavirus. According to the New York Times, nearly 40% of hospitalized patients in North America are below the age of 54. It’s important everyone in your family, regardless of age, stay at home and minimize the risk of infection.

You Might Still Be Contagious, Even Without Symptoms

Not showing any symptoms is definitely a good thing, but it’s vital you stay vigilant all the same. Up to 70 or 80% of people may show mild or even no symptoms, but might still be infectious. To avoid putting yourself or others at risk, minimize going out, and maintain social distancing when you have to. It’s also important to wash your hands regularly to keep yourself clean and help stay safe.

Warmer Weather Won’t Do Much

Some people are hoping that once the weather shifts, the pandemic might slow down. Unfortunately, warmer temperatures won’t do much to kill off the virus. The spread may slow down once it gets a little warmer, but that’s mainly due to there less coughing and sneezing in the warmer months. With that in mind, be mindful of social distancing even as the seasons change to give yourself more protection when you have to leave the house for errands.

Over-the-Counter Meds Don’t Hurt

There are some rumours going around that OTC medicines (for example ibuprofen) can make the virus worse. The truth is that there’s no evidence to back up that claim, and over-the-counter medication can be one way of dealing with any symptoms that pop up. Use whatever medicine works to help relieve symptoms. For example, ibuprofen can help deal with aches and pains, while acetaminophen helps with fevers.

Avoid Home Remedies

You may also have heard that certain home remedies (like gargling hot tea) can have a hand in fighting off the virus. At best, these remedies soothe some of the symptoms, like sore throats, but don’t actually do anything to fight the virus. Another home remedy you may have heard is spraying yourself with disinfectants like alcohol or chlorine to kill the germs. These substances are useful as surface disinfectants, making them an instant no-no as a remedy.

The most important thing is not to panic. Use these insights to help take care of yourself while COVID-19 remains a threat. Eventually, the pandemic will run its course and life will resume; knowing these facts can be a great way to protect yourself until then.

How COVID-19 Has Affected Digital Marketing and What to Do

The coronavirus is now officially a pandemic, and while the effects it has on public health have been the major focus, it’s also affecting other sectors, including digital marketing for businesses. As the pandemic affects the global economy, different industries have had to make many adjustments.

In the case of digital marketing, there are some unique challenges the outbreak brings that can change how we approach it. Read more

10 Real Estate Social Media Tips to Step Up Your Marketing Game in 2020

Social media marketing is a big part of what makes the estate business go round. As a realtor, it’s vital you build trust in your client base to help you close sales and give your clients what they need. Used correctly, social media can be a major lead generator for many businesses. Here are some strategies to help you maximize your efficiency and get better results: Read more

Effective Client Testimonials for Lawyer Marketing

Businesses need to prove to their clients how competent and reputable they are to gain new business and emerge strong in the competition. The same holds true for law firms. Along with building a well-designed, informative, and functional website, publishing legitimate client testimonials is a vital strategy in driving site traffic. Read more

Marketing Strategies to Grow Your Plumbing Business

The Importance of Plumbing Business Marketing in 2020

Like any other business venture, the profitability of a plumbing business depends on a steady flow of work orders coming through their phones. Integral to the success of plumbing businesses is developing strategies to draw in new customers. However, in today’s marketplace, what are effective practices plumbing professionals can take to earn new business? Read more

5 Ways to Develop Your Online Physiotherapy Marketing Strategy in 2020

Marketing has come a long way since billboards, leaflets, and TV ads. These days, it’s all about using online marketing to hit a larger number of people and find more qualified leads. In the case of physiotherapy, you can find plenty of ways to market yourself and bring in more patients to your practice. Here’s a list of ways you can improve your marketing and make yourself more visible. Read more

Technology + Trends Changing Digital Marketing in 2020

Keeping abreast with rising technology and trends is essential for businesses to stay relevant and competitive in the online realm. In 2020, the focus of emerging advancements will be on consumers.

Businesses need to take advantage of these changes in reaching out to their customers. There’s also an urgent call for business owners to revolutionize buying experience to surpass consumer expectations and demands.

To be successful in this endeavour, brands need to understand certain strategies that will put them ahead of the competition and provide an effective way to establish relationships with their customers.

In this post, we give you a glimpse of the trends that will shape the digital marketing landscape in 2020. Read more

5 Essential Chiropractic Marketing Strategies for Success

As a chiropractor, you offer patients an avenue for dealing with pain and helping them on the road to recovery. However, it’s important you be able to reach your client base before you can offer them help. That’s where marketing comes in; marketing is a key element for any business, especially when you provide essential services. Here are a few strategies to help you market yourself to more potential customers. Read more

The 2020 Tree Service Internet Marketing Plan

Growing a tree service business is not easy. It may require a substantial marketing investment to get a head start in establishing a foothold in the market. However, with the advancement in technology, many tree care businesses have in Internet marketing to promote their services online to potential clients. Read more