2022’s 10 SEO Trends to Follow
High-quality customer engagement and excellent search ranking have always been the basic tenets of search engine optimization in digital marketing. However, every year, market trends and search engine algorithms are constantly updated. As these innovations continue to change the landscape of global marketing, as a company, you also have to adapt and keep up with […]
What Are the Best Ways to Repurpose Your Content?
There is an exciting way to make your existing content new and great again. We are sure that you have an archive loaded with once helpful, popular content, and it is a shame to keep them hidden in the dark! Repurposing is a content marketing technique that allows you to breathe in new life to […]
Word Count for SEO: Does It Really Matter?
Every year, Google creates new algorithm updates that keep content marketers on their toes, trying to figure out the secret formula that would send their content to the top of the search engine results page (SERP). Also, some marketers think that writing longer content can help them improve their ranking positions. Word count has always […]
Top Digital Marketing Techniques to Learn in 2022
Every year ushers in technological innovations and new techniques in the digital market. As a company, staying on top of these changes and trends is crucial as it will determine your ability to stay relevant and engaging. With the increasingly competitive industry, quality customer interaction remains your key strategy to stand out. You can only […]
The Basics of Digital Marketing
Exploring the technical aspects of digital marketing may seem like a daunting task for budding entrepreneurs. However, learning the ABCs of online content development, SEO techniques, and campaign ads might be easier than you think. User-friendly and instinctive, these digital tools, when used correctly could significantly increase your market reach, industry influence, and customer engagement. […]
What The Coronavirus (COVID-19) Means For SEO
Over the first quarter of 2020, the coronavirus disease (COVID-19) has disrupted almost every area of our lives. It has created a “new normal”, making people reorder their priorities and make changes to their daily lives. The pandemic has also caused a blow to many businesses that have to roll with the punches thrown by […]